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One of the most recommended internet marketing tools these days is article marketing. This is not only because it is cost-effective but also because it constantly delivers great results. Thousands of marketers and ebusiness owners from all points of the globe have made this their primary traffic and lead-generating tool due to its proven effectiveness.
Here's how you can jumpstart your article marketing:
1. Learn how it works. You cannot just simply start writing your articles and post them on submission sites without having an idea what you need to include in your content and what rules that you need to follow. Read relevant blogs and articles (there are plenty of them) about article marketing to get several tips, techniques, and suggestions to make sure that you'll be able to start on the right foot.
2. Learn SEO. Make your articles search engine-friendly to make them easier to find online. Perform a keyword research, identify the most popular search terms within your chosen niche, and sprinkle them all throughout your article content. If you are posting your articles on your blogs and website, you will need to use relevant HTML tags to help out search spiders in analyzing your content.
3. Know what makes a winning article. I am sure you would like your articles to be considered the best in the online arena. You can do this by giving them compelling and attention-grabbing titles, by making sure that they are well-written, and by making them highly informative. It would help if you can make them relatively short (about 600 words or less), scannable, and easy to understand. Lastly, you need to make sure that the information they contain are highly targeted to the needs and pressing issues being faced by your readers.
4. Consider the publishing sites. Increase the chances of your articles being accepted the first time you submit them by making each of them publisher-friendly. They must be free from inappropriate content, blatant ads/sales pitches, and URLs anywhere on the article body. They must also have a resource box that contains your site's URL, a list of keywords that you are targeting, and a compelling article summary.
5. Write more. It would be beneficial for you to know ahead of time that multiplying the number of your articles is one of the keys to succeed in this field. Since you are just starting out, you can write 1-3 articles per day. Once you get the hang of it, slowly increase the number of your output. This is to increase the number of your inbound links and to promote easy recall.
