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In my year as a restaurant architect I have discovered that you can't see a successful restaurant without noticing how much abuse the customer puts on the restaurant walls. This abuse will take several forms. Some wall will get scuffed and dirty from patrons touching the walls. Walls will get dented from chairs and tables bumping into them. Walls will get worn down by cleaning them. On of the most important restaurant ideas is to harden these walls and still make it look good. Waiting area walls get dirty, dinge room wall get dented form table and chair impacts, hallways get gouged from service equipment and mop buckets. If a wall is exposed to any kind of traffic it will be abused, therefore the walls must be hardened. If a restaurants wall is just painted it will get scratched and dented.
You are only limited by your creativity and the budget in the various ways to harden walls. The design challenge is to make these techniques look natural and part of the over all design and not just an after thought. Some ideas that have been used with success are; traffic coatings which are just heavy duty paints pricey but they leave a clean look, wainscoting a very traditional solution and alternate wall material like wood paneling or tile. Cleaning is a different sort of abuse a wall can take so remember the restaurant staff who has to clean the wall and don't just worry about the dents and dirt caused by the customer.
All large paint companies like ICI, Benjamin Moore and Sherwin-Williams make traffic coatings. These start out at the low end simply as scrub-able paint that resist absorbing dirt and then resists the chemicals and wear and tear associated with cleaning. This kind of paint are great for waiting areas of hallways for customer traffic only where dirt will be the most common problem, but bear in mind these products won't help against the scratch and dent damage caused buy restaurant furniture. Moving up the price scale of traffic coatings is the family of products know as knock-down paints. This paint has to be smoothed or knocked-down with a trowel of plaster blade while they are being installed and that explains the name. Most often KD paints are left with a textured finish, because it would be to labor intensive to make it smooth. Moving up the price and hardness scale of traffic coatings once again we come to polymer-aggregate based products, these systems are manufactured by companies like Dryvit that make exterior synthetic stucco products. These products a directly applied to the wall with a trowel in 2 or more coats and can be specified with or without fiberglass reinforcing mesh. Again these coatings will be textured and can even have multicolored effected with exposed aggregate added to the design mix.
Wainscoting has been around for years and was probably the first solution man ever used to solve this problem. In many building types wall damage is confined to the bottom few inches A wall base just a few inches high is all most homes and building need to protect from shoes, but where wall are exposed to bumping from tables and chairs this wall base can be extended higher up the wall to point above table height. Wainscoting is traditionally wood, but today several manufactures like Marlite and Acrovyn make plastic wainscot system with a wide variety of panels and rails to choose from. Flooring can be applied to the walls to create a wainscoting. A porcelain tile on the wall can be quite attractive. I have used linoleum as a wainscot if some fast food applications.
Alternate wall materials is also a viable choice. When allowed buy the budget traditional wood paneling can be used. An economical and durable system for wall in glazed block, this is very common in cafeterias. Quite a few urban restaurant just expose the brick wall of the building.
I hope you find this brief exploration of restaurant wall finishes helpful in you future design work.